From in-house leader to studio founder.
Stefka was founded by Stefka Ivanova — a marketing leader who spent years inside startups and scale-ups, building entire marketing functions from scratch. She created Stefka to bring that same in-house ownership and strategic depth to more teams, without the overhead, the layers, or the limitations of a traditional agency.
We believe the most powerful marketing happens at the intersection of human intent and intelligent technology — two forces that, when aligned, compound into something far greater. That is the thinking behind how we work: AI amplifying strategy, not replacing it. Speed and precision in service of a clear direction.
And we are deliberate about who we partner with. We work with companies building something that genuinely matters — in sustainability, future of work, health, and impact-driven technology. When a company has a real mission, marketing stops being a growth function and becomes a signal sent into the world. We exist to make that signal as strong as possible.